“The Beijing Olympic Games”

Despite the enormous expectations, the great event was disappointing for many tour operators including our company.

The hotels in Beijing raised their rates to an unacceptable level, the ticketing system was not predictable, the entry Visa to China was difficult to get. At the end, only Chinese visitors and those foreigners living in China were able to enjoy the games. Our services were limited to a few Italian media companies and journalists working in Beijing reporting on the events.